I just wanted to relay some of my recent experiences with moving forum threads from an old site to a new domain. I had an old site with threads that were mostly not ranking well as the old domain seemed to have some kind of penalty for a few years. Also, the forum software was very outdated and no longer supported. After much consideration I decided I would give phpBB a try, using some SEO mods I've seen.
The first step was to convert the old forum threads to phpBB3. It took a bit of doing, but eventually I found a script that seemed to convert the threads to phpBB2, which I could then import to phpBB3. I added the SEO mods I wanted and then set-up the new phpBB forum on a different domain (which actually seems to be fairly well established already for the limited information I have on the new domain.
I also reviewed an article I found on the official Google Blog taling about best practices when moving a site. It gave a lot of food for thought. I didn't think I could follow all of the recommendations as I didn't want to move the old forum to the new domain using the old software, as the old software is not even fully working as it isn't compatible with many of the server upgrades that have happened over the years. It also isn't easy to move a forum one section at a time.
So here's what I've decided to do. I've gotten the new forum software (phpbb3 with SEO mods) up and running on the new domain, and I've imported the old forum content. I've 301 redirected a few of the old threads to the corresponding threads on the new site. On the new site, in order to keep search engines from spidering all of the new forum, I've used Disallow commands in the robots.txt file, only allowing spiders to pick up the forum index and the few pages that have 301 redirects pointing towards them.
I did this within the past week, and of the few 301 redirects, it appears 1 of them has already been picked up by Google and the new domain is ranking pretty well - and the old forum thread is no longer showing up in Google. The other threads that were redirected are not yet showing up.
Moving an entire forum could potentially cause a few problems. First, I'm worried about the duplicate content issues - I'm basically moving a large amount of information from one site to another, with identical content other than some minor formatting differences between the two forum scripts. Second, I'm worried about adding too much content on a domain at one time. While it isn't clear, it does seem that Google has some factors in its algorithm that may discount or filter sites that add too much new content at one time. I'm hoping the 301 redirects of only a few threads at a time will avoid both duplicate content and adding too much new information at once.
If anyone has any comments or questions, I'd be curious to hear what you have to say.
